Why Dentists Need a Personal Brand More Than Ads | Dr. Tyler Hales

Most professionals try to blend in.

Dr. Tyler Hales chose to stand out.

In this episode of Coffeez for Closers, Joe sits down with Tyler Hales, a cosmetic dentist who redefined what leadership, branding, and confidence look like in an industry most people fear — and rarely trust.

From the bow tie and mullet to a fast-growing national reputation, Tyler didn’t build his brand by copying dental marketing playbooks. He built it by leaning into identity, craftsmanship, faith, and discipline.

This conversation dives into:

• Why personal branding changed the trajectory of his career

• The lesson his grandfather taught him: “If you want to be the best, look the best”

• Why most professionals rent marketing instead of owning a brand

• How confidence transforms business, leadership, and family life

• The hidden artistry behind elite cosmetic dentistry

• Why insurance quietly hurts both patients and practitioners

• Walking away from partnerships to protect vision and values

• Morning routines, faith, and building a life with intention

• Legacy — not just success — as the real goal

This episode isn’t about teeth.

It’s about belief, consistency, and becoming the person your future requires.