
Are Birkins Better Investments Than the Stock Market? The Truth About Luxury Investing with Dana Auslander
Descripción del Episodio
You’ve probably seen the headlines about luxury investments outperforming the stock market… but is that actually true? And more importantly, is this a game only for millionaires, or is there a way for the rest of us to get in on it too?
Today, Nicole is joined by Dana Auslander, former Blackstone executive and founder of Luxus, a luxury alternative asset manager with the first dedicated Hermès Birkin fund. In this conversation, Dana unpacks the viral headlines, why her investment thesis puts Hermès bags ahead of other luxury brands like Chanel and Louis Vuitton, and how to invest in a Birkin without buying a Birkin.
Then, Nicole and Dana zoom out and explain what the luxury investment trends mean for retail investors, how the macroeconomy impacts luxury investments, and what the counterfeiting problem could mean for the whole market. Then, Dana goes beyond bags and rates watches, art, wine, and jewelry as alternative investments.
Check out Nicole's financial literacy course The Money School
Find a Financial Advisor or Financial Coach from Nicole's company Private Wealth Collective
Watch video clips from the pod on Money Rehab's Instagram and Nicole Lapin's Instagram
Follow Luxus and learn more about the Birkin Fund
Here's what Nicole covers with Dana:
00:00 Are You Ready for Some Money Rehab?
01:27 Are Birkins Actually Better Than the S&P 500?
02:00 What Is a Veblen Good — and Why It Matters
04:06 How Much Is a Birkin, Really?
04:29 The Secret to Getting One From Hermès
05:21 Manufactured Scarcity: How Hermès Controls Demand
06:12 The Rise of the Secondary Market
07:35 Gross vs. Net Returns: What the Charts Don't Show You
09:24 Jane Birkin's Bag Sold for $10.8 Million — Dana Was There
13:00 Is Chanel Actually Investment-Grade?
14:00 Birkin vs. Stock Market: Where Should You Put Your Money?
16:38 How the Luxus Fund Works
21:00 How to Invest Without Buying a Birkin
23:36 Sourcing Bags Through Private Dealer Networks
27:15 Storing, Authenticating, and Selling the Bags
28:33 How to Become an Accredited Investor
30:07 Is Buying a Birkin a Proxy for Hermès Stock?
32:20 The K-Shaped Economy and Luxury Demand
35:10 The Counterfeit Problem Is Getting Scary
38:18 Luxury Investment Ratings: Watches, Art, Wine, Jewelry
43:05 Secure the Bag: Financial Literacy for Women
All investing involves the risk of loss, including loss of principal. This podcast is for informational purposes only and does not constitute financial, investment, or legal advice. Always do your own research and consult a licensed financial advisor before making any financial decisions or investments.
Episodios Recientes

Más podcasts de Sociedad y Cultura
Ver toda la categoría →
The Last 12 Weeks
By shows
In 1992, David Wood was convicted of murdering young women and girls and burying them in the desert outside El Paso, earning him the nickname the Desert Killer. More than 30 years later, his lawyers have one last chance to argue his innocence and stop his execution. “The Last 12 Weeks” follows a team of capital defense lawyers as they try to save their client’s life. The series, produced by Serial Productions and The New York Times in collaboration with The Marshall Project, focuses on the high stakes and at times bizarre work involved in trying to halt an execution. With an extraordinary level of access to a capital case in its final stretch, the longtime death penalty reporter Maurice Chammah takes listeners into the room with the lawyers as the clock ticks down. Maurice and Alvin Melathe, a producer, follow members of the defense team as they look for alternate suspects, try to find new evidence to poke holes in the case, and track down hard-to-find witnesses. In the end, will the lawyers’ efforts be enough to persuade a deeply skeptical court system — and stop an execution three decades in the making? “The Last 12 Weeks.” A five-part series … on a deadline.

Rotten Mango
By shows
Rotten but still a little sweet! Rotten Mango is a true crime + all things spooky podcast. We love doing deep dives into the darkest crimes and we tend to not leave out any details - which can get a little rotten at times. If you want deep dives in the psychology of killers, no holding back storytelling of crimes, and stories of lesser known criminals from around the world this is the place for you. Subscribe to SiriusXM Podcasts+ to listen to new episodes of Rotten Mango ad-free. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

Palabras Mayores - Carlos Antonio Vélez
By shows
Hablamos de lo que más nos gusta; el fútbol. No somos hinchas de nadie, tampoco hacemos parte de las relaciones publicas de un club, de una selección, de algún dirigente, de algún técnico o de algunos jugadores.

Passion Struck with John R. Miles
By shows
You built the life you were supposed to want. So why doesn't it feel like enough?<br /><br />Passion Struck with John R. Miles is the #1 alternative health podcast exploring the deepest questions of human well-being — how we think, how we feel, how we connect, and how we build lives that don't quietly hollow us out from the inside. Hosted by bestselling author, Navy veteran, and former Fortune 50 executive John R. Miles, this is the show for anyone who wants to understand themselves more deeply and live more fully.<br /><br />Every week, John sits down with the world's leading voices across neuroscience, psychology, medicine, philosophy, sports, business, and the arts — guests like Seth Godin, Ryan Holiday, Susan Cain, Mark Hyman, Angela Duckworth, and Arthur Brooks. Together, they explore what it actually takes to build a life that feels like yours—how to strengthen your mind and body, build relationships that sustain you, find purpose before you’ve lost it or reclaim it after you have, and break free from stress, numbness, and the quiet drift of going through the motions.<br /><br />Whether you're 26 and trying to build your life the right way from the start, or 43 and wondering why the life you built doesn't feel like yours, this show meets you exactly where you are. Because the questions you're carrying deserve real answers.<br /><br />New episodes every Tuesday, Thursday, and Friday.<br /><br />85 Million Downloads | Gold Stevie Award | Davey Gold for Social Impact

Dumb Blonde
By shows
<p>Asking the questions others are afraid to. Bunnie XO host of the Dumb Blonde podcast – the ultimate destination for comedy, trending and lifestyle. Get ready to dive into hilarious discussions about relationships, trauma, embarrassing moments, and all the realness life throws at us. Join Bunnie every week to laugh, relate, and embrace your inner healing.</p>

The Snare
By shows
In 1996, 18-year-old Angie Dodge is found brutally murdered in her Idaho Falls home. Police zero in on a suspect and put a man behind bars. But as the years pass, doubts emerge about whether the real killer was ever caught. Leading the fight for answers is an unlikely advocate: Angie’s own mother, who embarks on a decades-long mission to uncover the truth. A six-part series from 20/20 and ABC Audio, hosted by Maggie Rulli. New episodes Tuesdays.

Joy 101 with Hoda Kotb
By shows
<p>Joy is essential.</p> <p>And it's also elusive. You can't order it, borrow it, or simply hope it into life.</p> <p>But now, there's a new and exciting way to start your journey toward a more joyful existence: The Joy 101 Podcast with Hoda!</p> <p>Best known for her Emmy-winning work and co-anchoring <em>Today,</em> Hoda Kotb infuses her authenticity, curiosity, and warmth into conversations with the world’s most fascinating people. Entertainment legends, sport icons, wellness experts, and everyday folks will share how they find, allow, and experience joy. Hoda will offer her own tips and takes on seeking a more balanced, harmonious life. </p> <p>If you're craving inspiration, support, and useful tools to maximize your joy, tune in to these candid, uplifting, and moving on-air chats.</p> <p>Joy after a breakup, joy as an empty-nester, joy after loss, joy as a caretaker — Hoda's new podcast will speak to you.</p> <p>Joy 101 with Hoda Kotb, an iHeartPodcast.</p>
