512: Dan Martell - The Art Of The Cold Email, Hosting World-Class Leadership Retreats, & How To Buy Back Your Time

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Full show notes at www.LearningLeader.com

Twitter/IG: @RyanHawk12 https://twitter.com/RyanHawk12

Dan Martell is an entrepreneur, investor and best-selling author of the book Buy Back Your Time. He founded, scaled, and exited three technology companies within a ten-year period. In 2012 he was named Canada's top angel investor, having invested in more than 50 start-ups, such as Intercom, Udemy, and Unbounce. In 2016, Martell founded the SaaS Academy and grew it to become one of the largest coaching companies in the world. He's also an Ironman athlete, philanthropist, husband, and father of two boys.

• The 3 keys to a world-class leadership retreat:
  • Do something physically hard together (hike up a mountain, Wim Hof ice bath)
  • Do the strengths and weaknesses exercise. Be honest, vulnerable, and open. It builds trust.
  • Be very intentional about the seating chart (in meetings, at meals, and rooming assignments)
• Send cold emails: Dan sent hundreds of cold emails when he moved to San Francisco
  • Paul Graham responded and said, "Do marketing. Every startup needs help with that." It changed how Dan introduced himself to founders moving forward.
• Read Tim Sanders' book, Love Is The Killer App
  • Acquire knowledge for your customer
  • Your network is your net worth. Build relationships.
  • Love cat -- Nice guys finish first. Be a kind person.
• When Dan went to jail, he met a guard named Brian. Brian pulled Dan aside and said, "What are you doing? You don't belong here."
  • As a leader, use your power for good. Help people believe they can do more.
• Dan has hired a family coach and had her live with his family to help them have deeper relationships.
  • "I want to have an epic marriage."
• Intentional Family Actions Dan takes:
  • A quarterly retreat with his wife, Renee
    • Ask: "How have I shown up as a husband for you?"
  • Wednesday family lunch meetings
  • Write your family core values together
  • Have family board meetings
  • Dan is intentional about telling his boys what he sees in them
• Buy Back Your Time
• Dan shares the secret to engineering your perfect week – and then, your perfect year – to ensure you're fully focused on what matters most.
  • And... When to employ time hacks, such as the "Definition of Done" and the "$50 Magic Pill," to help your team work more efficiently, prevent bottlenecks, and guard your energy.
• Dan teaches you how to calculate your Buyback Rate so you can start buying back time immediately.
  • And... Why playbooks need to be the foundation of your business, and how to create them.
• Life/Career advice:
  • Whatever you want out of life, help others get that. The world rewards those who help others.