
Ganó Señorita Colombia. Hoy compite con Netflix | Gabriela Tafur
Descripción del Episodio
Gabriela Tafur pasó de Señorita Colombia a levantar capital con Andreessen Horowitz para construir el "Netflix vertical" de Latinoamérica.
En Idilio, su app de micronovelas, el usuario promedio ve 45 minutos al día. El doble que en Netflix.
Todo empezó en un salón de uñas en Bogotá: todas las manicuristas viendo novelas chinas dobladas al español en el celular. Ahí encontró la única parte de la industria del entretenimiento que crecía 200% año tras año. En este episodio desarma el negocio completo: por qué el mercado colombiano se ve pequeño frente a un inversionista gringo, cómo produce contenido a escala sin presupuestos de Hollywood, y por qué el swiping entrega data que Netflix no puede capturar.
Sobre el final se voltea la conversación: Gabriela nos hace una auditoría en vivo a Dinstinto y explica por qué tener 80% de margen puede ser señal de que lo estás haciendo mal.
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CAPÍTULOS
0:00 Introducción
1:43 De Señorita Colombia a fundadora de una startup de medios
7:41 De la radio y el Desafío al MBA de Stanford: aprender a pensar global
14:50 Qué es un microdrama y cómo nació Idilio, el "Netflix vertical"
21:12 CPM en Colombia vs Estados Unidos: por qué un view no vale lo mismo
21:56 Cómo levantar capital en Silicon Valley o cuándo hacer bootstrap
29:34 Cómo funciona Idilio: producción, monedas, pauta y product placement
35:49 Jeffrey Katzenberg, Quibi y por qué fracasó el video corto premium
38:17 Netflix vs contenido vertical: retención, algoritmo y data de usuario
45:08 El futuro de la televisión y del entretenimiento en Latinoamérica
55:32 Cómo escalar un negocio de contenido: márgenes y a quién contratar
1:03:03 Cómo será el consumo de contenido en 2032
1:06:45 El lado difícil de emprender: estrés, sacrificios y salud mental
1:10:35 Preguntas rápidas: el mejor consejo, un libro y el ikigai
REDES SOCIALES GABRIELA TAFUR
Instagram: https://www.instagram.com/gabrielatafur
REDES SOCIALES DE DINSTINTO
Instagram: https://www.instagram.com/dinstintopodcast
TikTok: https://www.tiktok.com/@dinstintopodcast
Facebook: https://www.facebook.com/profile.php?id=61556652682569&_rdc=1&_rdr
#Dinstinto #GabrielaTafur #Emprendimiento
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