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The Influence Factor by The Influencer Marketing Factory
por The Influencer Marketing Factory•143 episodios
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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How SHEIN Uses Creators to Drive Trends (Not Follow Them) w/ Lisa Zlotnick
22 de abril de 2026
Revolutionizing Digital Comedy w/ Alessandra Catanese (Smosh's CEO)
18 de febrero de 2026
Inside Etsy’s Creator Ecosystem w/ Monty Montalto
10 de diciembre de 2025
The New Era of Sports Engagement w/ Will Carafello (NY Mets)
19 de noviembre de 2025
AI’s Impact on the Creator Economy w/ Alexander Frolov (HypeAuditor)
1 de octubre de 2025
The Future of Social Commerce: Live Selling, FOMO & Creator Monetization w/ Josephine Wong
10 de septiembre de 2025
How Visa Supports Creators as Small Businesses w/ Jonathan Kolozsvary
20 de agosto de 2025
Patreon’s Secrets to Building Loyal Superfans w/ Paige Fitzgerald
30 de julio de 2025
Adapting Influencer Marketing for 2025 w/ Pierre-Loïc Assayag (Traackr)
9 de julio de 2025
Behind HubSpot’s Creator Network w/ Alanah Joseph
18 de junio de 2025
How FP Movement Builds Impact w/ Courtney Weis
28 de mayo de 2025
Inside McDonald’s Bold Marketing Moves w/ Jennifer Healan
7 de mayo de 2025
What Makes Content Stick w/ Victoria Blinova (YouTube)
12 de marzo de 2025
Evolution of Beauty Marketing w/ Shannon Otto (Amika)
12 de marzo de 2025
The Daily Grind of a Tech Journalist w/ Amanda Silberling (TechCrunch)
12 de febrero de 2025
Research Behind Influence w/ Brooke Duffy
29 de enero de 2025
Building Community and Brand Success w/ Priscilla Lau
15 de enero de 2025
How to Pitch and Monetize Like a Creator Pro with Kristen Bousquet
25 de diciembre de 2024
From Shark Tank to Viral Success w/ Annie Leal (I Love Chamoy)
18 de diciembre de 2024
Diversifying Creators’ Revenue with Merchandising and IP w/ Saurabh Shah (Warren James)
4 de diciembre de 2024
The Future of Social Commerce w/ Sarah Penna (Orca)
20 de noviembre de 2024
Building the Next Generation of Content w/ Max Levine (AMP Studios)
13 de noviembre de 2024
From Creator to Strategist w/ Austin Null (McKinney)
6 de noviembre de 2024
Jordan Matter’s Path to 25M Subscribers
30 de octubre de 2024
How AI is Shaping the Future of Content Creation w/ Vidya Narayanan (Rizzle)
23 de octubre de 2024
Audience-First Content Strategies w/ Dace de la Foret (Nationwide)
16 de octubre de 2024
The Creator’s Attorney w/ Tyler Chou
9 de octubre de 2024
The Attention Economy in Influencer Marketing with Blaine Doherty (Fiverr)
2 de octubre de 2024
The New Currency of Marketing w/ Raja Rajamannar (CMO of Mastercard)
25 de septiembre de 2024
Building a Sustainable Future in Influencer Marketing w/ Tiffany Hardin (Gild Creative Group)
18 de septiembre de 2024
Investing in YouTube Creators w/ Sarah McNabb (GigaStar)
11 de septiembre de 2024
Inside the NFL’s Creator Strategies w/ Sam (Fink) Friedman (NFL)
4 de septiembre de 2024
How Brands Can Win with Unique Content w/ Dmitri Cherner (Future Influence)
28 de agosto de 2024
Pay Transparency for Creators w/ Lindsey Lugrin
21 de agosto de 2024
Securing Top Brands w/ Justin Moore
14 de agosto de 2024
Monetizing Your Passion w/ Victoria Hutchins
17 de julio de 2024
Bridging Brands and Influencers with Tech w/ Asti Wagner
10 de julio de 2024
Fueling Brand Connections w/ Nycole Hampton (GoodRx)
3 de julio de 2024
How To Protect Your Social Media Accounts w/ Liron Segev
26 de junio de 2024
Future of Online Communities w/ Sara Wilson
19 de junio de 2024
Liquid Death's Unconventional Marketing w/ Greg Fass
12 de junio de 2024
Are Brands Adapting to the Changing Role of Creators w/ Desiree Martinez
5 de junio de 2024